AI keyword research guide

AI tools spit out thousands of keywords in seconds. The skill is filtering for intent, qualifying competition, and clustering by topic — then writing for the keywords that actually convert.

Step 1: Seed with primary keywords

Don't start with 10,000 keywords. Start with 5–15 primary keywords that describe your product. Plutoz's primary keyword discovery uses your homepage to suggest the right seeds.

Step 2: Expand with intent

For each seed, pull related queries and classify by intent: informational, navigational, commercial, transactional. Most automation tools skip this; Plutoz scores intent automatically.

Step 3: Qualify competition

AI keyword research is only useful if you filter by realistic difficulty. Targeting "best CRM" as a 6-month-old site is a waste. Plutoz's qualification pipeline drops keywords above your domain's competitive ceiling.

Step 4: Cluster

Group qualified keywords into topic clusters — one pillar + 5–10 supporting posts. Plutoz auto-generates clusters from your qualified list.

Step 5: Draft and publish

Now you have a content roadmap. Plutoz drafts each cluster post and publishes on schedule.

Avoid AI sludge

Don't publish 500 thin AI posts on the same theme. Google penalizes thin content regardless of origin. Aim for 1,500–2,500 useful words per post.